Edgar Centeno
About
Edgar Centeno has authored 18 papers that have received a total of 403 indexed citations.
This includes 11 papers in Marketing, 8 papers in Organizational Behavior and Human Resource Management and 6 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (7 papers), Customer Service Quality and Loyalty (5 papers) and Digital Marketing and Social Media (5 papers). Edgar Centeno is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Customer Service Quality and Loyalty (5 papers) and Digital Marketing and Social Media (5 papers) and collaborates with scholars based in Mexico, Spain and United Kingdom. Edgar Centeno's co-authors include Jesús Cambra‐Fierro, Rosario Vázquez‐Carrasco, Lorena Carrete, Susan Hart and Raquel Castaño and has published in prestigious journals such as Journal of Business Research, European Journal of Marketing and Journal of Retailing and Consumer Services
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