Inès Chouk

18 papers and 518 indexed citations i.

Inès Chouk has authored 18 papers that have received a total of 518 indexed citations. This includes 8 papers in Sociology and Political Science, 7 papers in Marketing and 6 papers in Information Systems and Management. The topics of these papers are Technology Adoption and User Behaviour (6 papers), Digital Marketing and Social Media (5 papers) and Consumer Retail Behavior Studies (4 papers). Inès Chouk is often cited by papers focused on Technology Adoption and User Behaviour (6 papers), Digital Marketing and Social Media (5 papers) and Consumer Retail Behavior Studies (4 papers) and collaborates with scholars based in France and Canada. Inès Chouk's co-authors include Zied Mani, Sophie Rieunier, Jean Perrien, Frantz Rowe and Christine Gonzalez and has published in prestigious journals such as Journal of Product Innovation Management, Journal of Services Marketing and Journal of Marketing Management