James A. Narus
About
James A. Narus has authored 33 papers that have received a total of 8.6k indexed citations.
This includes 13 papers in Organizational Behavior and Human Resource Management, 9 papers in Strategy and Management and 7 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (12 papers), Business Strategy and Innovation (6 papers) and Outsourcing and Supply Chain Management (4 papers). James A. Narus is often cited by papers focused on Customer Service Quality and Loyalty (12 papers), Business Strategy and Innovation (6 papers) and Outsourcing and Supply Chain Management (4 papers) and collaborates with scholars based in United States, Canada and The Netherlands. James A. Narus's co-authors include James C. Anderson, Marc Wouters, Michelle L. Roehm, Finn Wynstra and Michelle D. Steward and has published in prestigious journals such as Journal of Marketing, Journal of Business Research and Journal of Operations Management
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