James Ward
About
James Ward has authored 43 papers that have received a total of 2.1k indexed citations.
This includes 15 papers in Marketing, 12 papers in Sociology and Political Science and 8 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (14 papers), Cultural Differences and Values (4 papers) and Digital Marketing and Social Media (4 papers). James Ward is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (14 papers), Cultural Differences and Values (4 papers) and Digital Marketing and Social Media (4 papers) and collaborates with scholars based in United States, Latvia and United Kingdom. James Ward's co-authors include Peter H. Reingen, Barbara Loken, Gary L. Frankwick, Ronald Paul Hill and Amy L. Ostrom and has published in prestigious journals such as Science, Journal of Marketing and Applied and Environmental Microbiology
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