Janet Ward
About
Janet Ward has authored 11 papers that have received a total of 118 indexed citations.
This includes 3 papers in Education, 2 papers in Sociology and Political Science and 2 papers in Marketing. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (2 papers), Digital Games and Media (2 papers) and Digital Marketing and Social Media (2 papers). Janet Ward is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (2 papers), Digital Games and Media (2 papers) and Digital Marketing and Social Media (2 papers) and collaborates with scholars based in United Kingdom, Finland and United States. Janet Ward's co-authors include Tracy Harwood, Mike Saren and Alladi Venkatesh and has published in prestigious journals such as Journal of Marketing Management, Marketing Intelligence & Planning and International Journal of Market Research
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