Jonas Colliander
About
Jonas Colliander has authored 23 papers that have received a total of 971 indexed citations.
This includes 19 papers in Sociology and Political Science, 16 papers in Marketing and 7 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (15 papers), Digital Marketing and Social Media (14 papers) and Customer Service Quality and Loyalty (6 papers). Jonas Colliander is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (15 papers), Digital Marketing and Social Media (14 papers) and Customer Service Quality and Loyalty (6 papers) and collaborates with scholars based in Sweden, United Kingdom and Finland. Jonas Colliander's co-authors include Ben Marder, Micael Dahlén, Magnus Söderlund, Sara Rosengren and Helge Thorbjørnsen and has published in prestigious journals such as Computers in Human Behavior, Journal of Travel Research and European Journal of Marketing
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