Kenneth D. Bahn

20 papers and 754 indexed citations i.

Kenneth D. Bahn has authored 20 papers that have received a total of 754 indexed citations. This includes 10 papers in Marketing, 3 papers in Plant Science and 3 papers in Food Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (7 papers), Consumer Market Behavior and Pricing (5 papers) and Consumer Retail Behavior Studies (4 papers). Kenneth D. Bahn is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Consumer Market Behavior and Pricing (5 papers) and Consumer Retail Behavior Studies (4 papers) and collaborates with scholars based in United States. Kenneth D. Bahn's co-authors include Kent L. Granzin, Russell W. Belk, A. Coskun Samli, Ian Brennan and Newell D. Wright and has published in prestigious journals such as Journal of Consumer Research, Journal of the Academy of Marketing Science and Journal of Retailing.