Kiju Jung

6 papers and 412 indexed citations i.

Kiju Jung has authored 6 papers that have received a total of 412 indexed citations. This includes 3 papers in Business and International Management, 2 papers in Sociology and Political Science and 2 papers in Marketing. The topics of these papers are Innovation and Socioeconomic Development (3 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and Microfinance and Financial Inclusion (2 papers). Kiju Jung is often cited by papers focused on Innovation and Socioeconomic Development (3 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and Microfinance and Financial Inclusion (2 papers) and collaborates with scholars based in United States, Australia and Canada. Kiju Jung's co-authors include Srinivas Venugopal, Madhubalan Viswanathan, Madhu Viswanathan, Donnel A. Briley and Ellen Garbarino and has published in prestigious journals such as Proceedings of the National Academy of Sciences, Journal of Consumer Research and Journal of Public Policy & Marketing