Laily Paim

31 papers and 585 indexed citations i.

About

Laily Paim has authored 31 papers that have received a total of 585 indexed citations. This includes 17 papers in Sociology and Political Science, 14 papers in Marketing and 9 papers in Accounting. The topics of these papers are Digital Marketing and Social Media (10 papers), Financial Literacy, Pension, Retirement Analysis (9 papers) and Technology Adoption and User Behaviour (8 papers). Laily Paim is often cited by papers focused on Digital Marketing and Social Media (10 papers), Financial Literacy, Pension, Retirement Analysis (9 papers) and Technology Adoption and User Behaviour (8 papers) and collaborates with scholars based in Malaysia, Australia and Iran. Laily Paim's co-authors include Jariah Masud, Narges Delafrooz, Syuhaily Osman, Sharifah Azizah Haron and Aini Mat Said and has published in prestigious journals such as Social Indicators Research, International Journal of Consumer Studies and International Journal of Sustainability in Higher Education

In The Last Decade

Rankless by CCL
2025