Laura J. Yale
About
Laura J. Yale has authored 13 papers that have received a total of 857 indexed citations.
This includes 6 papers in Marketing, 5 papers in Sociology and Political Science and 5 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (5 papers) and Digital Marketing and Social Media (4 papers). Laura J. Yale is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (5 papers) and Digital Marketing and Social Media (4 papers) and collaborates with scholars based in United States and Latvia. Laura J. Yale's co-authors include Mary C. Gilly, Kenneth C. Gehrt, Mary Wolfinbarger, Roy A. Cook and John L. Graham and has published in prestigious journals such as Journal of Business Research, Journal of the Academy of Marketing Science and Journal of Advertising
In The Last Decade
Explore authors with similar magnitude of impact
Top journals papers by Judith Airhart are published in Top authors papers by A. Lourantou are co-authored with Top fields papers by Yvonne Steffen are about Top fields papers by Amy L. Webber are about Top fields papers by S. Riccò are about Top countries impacted by papers by Philip P Newton Top countries impacted by papers by Douglas A. Derksen Top journals papers by Shaun Morroll are published in