Lenna V. Shulga

26 papers and 456 indexed citations i.

Lenna V. Shulga has authored 26 papers that have received a total of 456 indexed citations. This includes 23 papers in Organizational Behavior and Human Resource Management, 19 papers in Marketing and 15 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (19 papers), Service and Product Innovation (13 papers) and Digital Marketing and Social Media (12 papers). Lenna V. Shulga is often cited by papers focused on Customer Service Quality and Loyalty (19 papers), Service and Product Innovation (13 papers) and Digital Marketing and Social Media (12 papers) and collaborates with scholars based in United States, South Korea and China. Lenna V. Shulga's co-authors include James A. Busser, Billy Bai, Hyelin Kim, Sarah Tanford and Hee Jung Kang and has published in prestigious journals such as Tourism Management, International Journal of Hospitality Management and Journal of Advertising.