Leo Y.M. Sin

34 papers and 2.4k indexed citations i.

Leo Y.M. Sin has authored 34 papers that have received a total of 2.4k indexed citations. This includes 18 papers in Organizational Behavior and Human Resource Management, 17 papers in Marketing and 16 papers in Strategy and Management. The topics of these papers are Customer Service Quality and Loyalty (17 papers), Consumer Behavior in Brand Consumption and Identification (13 papers) and Corporate Identity and Reputation (8 papers). Leo Y.M. Sin is often cited by papers focused on Customer Service Quality and Loyalty (17 papers), Consumer Behavior in Brand Consumption and Identification (13 papers) and Corporate Identity and Reputation (8 papers) and collaborates with scholars based in Hong Kong and United States. Leo Y.M. Sin's co-authors include Alan C. B. Tse, Oliver H. M. Yau, Raymond Chow, Jenny S.Y. Lee and Frederick Hong‐kit Yim and has published in prestigious journals such as Journal of Consumer Research, Journal of Business Research and Journal of International Business Studies