Lini Zhang
About
Lini Zhang has authored 17 papers that have received a total of 292 indexed citations.
This includes 6 papers in Sociology and Political Science, 5 papers in Accounting and 4 papers in Marketing. The topics of these papers are Financial Literacy, Pension, Retirement Analysis (5 papers), Digital Marketing and Social Media (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Lini Zhang is often cited by papers focused on Financial Literacy, Pension, Retirement Analysis (5 papers), Digital Marketing and Social Media (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers) and collaborates with scholars based in China, United States and Germany. Lini Zhang's co-authors include Haidong Zhao, Matthew J. Mayhew, Brenda J. Cude, Sophia T. Anong and Lu Fan and has published in prestigious journals such as Computers in Human Behavior, The Journal of Higher Education and Journal of Retailing and Consumer Services
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