Lisa A. Cavanaugh
About
Lisa A. Cavanaugh has authored 16 papers that have received a total of 563 indexed citations.
This includes 8 papers in Social Psychology, 7 papers in Sociology and Political Science and 6 papers in Marketing. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (6 papers), Emotions and Moral Behavior (4 papers) and Psychology of Social Influence (3 papers). Lisa A. Cavanaugh is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Emotions and Moral Behavior (4 papers) and Psychology of Social Influence (3 papers) and collaborates with scholars based in United States and Canada. Lisa A. Cavanaugh's co-authors include Deborah J. MacInnis, Mary Frances Luce, James R. Bettman, Gülden Ülkümen and Debra L. Scammon and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research
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