Lisa C. Wan

42 papers and 1.1k indexed citations i.

Lisa C. Wan has authored 42 papers that have received a total of 1.1k indexed citations. This includes 24 papers in Marketing, 22 papers in Sociology and Political Science and 15 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (23 papers), Customer Service Quality and Loyalty (10 papers) and Diverse Aspects of Tourism Research (9 papers). Lisa C. Wan is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (23 papers), Customer Service Quality and Loyalty (10 papers) and Diverse Aspects of Tourism Research (9 papers) and collaborates with scholars based in Hong Kong, United States and Macao. Lisa C. Wan's co-authors include Robert S. Wyer, Haksin Chan, Michael K. Hui, Yuansi Hou and Patrick Poon and has published in prestigious journals such as Journal of Consumer Research, Journal of Business Research and Tourism Management