Mark E. Parry

76 papers and 5.0k indexed citations i.

Mark E. Parry has authored 76 papers that have received a total of 5.0k indexed citations. This includes 30 papers in Strategy and Management, 25 papers in Economics and Econometrics and 23 papers in Marketing. The topics of these papers are Innovation and Knowledge Management (22 papers), Consumer Market Behavior and Pricing (14 papers) and Innovation Diffusion and Forecasting (13 papers). Mark E. Parry is often cited by papers focused on Innovation and Knowledge Management (22 papers), Consumer Market Behavior and Pricing (14 papers) and Innovation Diffusion and Forecasting (13 papers) and collaborates with scholars based in United States, Japan and The Netherlands. Mark E. Parry's co-authors include X. Michael Song, Michael Song, Tomoko Kawakami, Charles A. Ingene and Kusum L. Ailawadi and has published in prestigious journals such as Academy of Management Journal, Journal of Marketing and Management Science