Michelle C. Reiss
About
Michelle C. Reiss has authored 7 papers that have received a total of 443 indexed citations.
This includes 4 papers in Organizational Behavior and Human Resource Management, 4 papers in Marketing and 3 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (3 papers), Customer Service Quality and Loyalty (3 papers) and Attachment and Relationship Dynamics (1 paper). Michelle C. Reiss is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (3 papers), Customer Service Quality and Loyalty (3 papers) and Attachment and Relationship Dynamics (1 paper) and collaborates with scholars based in United States. Michelle C. Reiss's co-authors include Cynthia Webster, Kaushik Mitra, Dan Bauer and Louis M. Capella and has published in prestigious journals such as Journal of Business Ethics, Journal of Applied Social Psychology and Psychology and Marketing
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