Minhi Hahn
About
Minhi Hahn has authored 19 papers that have received a total of 557 indexed citations.
This includes 12 papers in Marketing, 5 papers in Sociology and Political Science and 5 papers in Management Science and Operations Research. The topics of these papers are Consumer Market Behavior and Pricing (10 papers), Innovation Diffusion and Forecasting (5 papers) and Merger and Competition Analysis (4 papers). Minhi Hahn is often cited by papers focused on Consumer Market Behavior and Pricing (10 papers), Innovation Diffusion and Forecasting (5 papers) and Merger and Competition Analysis (4 papers) and collaborates with scholars based in South Korea, United States and New Zealand. Minhi Hahn's co-authors include Hyunmo Kang, Yong J. Hyun, Deborah J. MacInnis, Andris A. Zoltners and Se-Hoon Park and has published in prestigious journals such as Management Science, Journal of Marketing Research and Journal of Business Research
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