Nancy Hodges
About
Nancy Hodges has authored 47 papers that have received a total of 628 indexed citations.
This includes 19 papers in Marketing, 18 papers in Museology and 7 papers in Strategy and Management. The topics of these papers are Fashion and Cultural Textiles (16 papers), Consumer Behavior in Brand Consumption and Identification (14 papers) and Environmental Sustainability in Business (6 papers). Nancy Hodges is often cited by papers focused on Fashion and Cultural Textiles (16 papers), Consumer Behavior in Brand Consumption and Identification (14 papers) and Environmental Sustainability in Business (6 papers) and collaborates with scholars based in United States, Colombia and United Kingdom. Nancy Hodges's co-authors include Kittichai Watchravesringkan, Elena Karpova, Jennifer Yurchisin, Sara B. Marcketti and Ruoh‐Nan Yan and has published in prestigious journals such as Journal of Retailing and Consumer Services, Journal of Marketing Management and Journal of Fashion Marketing and Management
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