Nancy M. Puccinelli
About
Nancy M. Puccinelli has authored 23 papers that have received a total of 1.5k indexed citations.
This includes 14 papers in Marketing, 8 papers in Sociology and Political Science and 8 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (12 papers), Consumer Retail Behavior Studies (6 papers) and Customer Service Quality and Loyalty (6 papers). Nancy M. Puccinelli is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (12 papers), Consumer Retail Behavior Studies (6 papers) and Customer Service Quality and Loyalty (6 papers) and collaborates with scholars based in United States, United Kingdom and Switzerland. Nancy M. Puccinelli's co-authors include Dhruv Grewal, Linda Tickle‐Degnen, Scott Motyka, Anne L. Roggeveen and Robert Rosenthal and has published in prestigious journals such as Journal of Marketing, Journal of Business Research and Journal of the Academy of Marketing Science.
In The Last Decade
Fields of papers published by Nancy M. Puccinelli
Since SpecializationEngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics
Countries citing papers authored by Nancy M. Puccinelli
Since SpecializationCitations
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