Neil Barnard
About
Neil Barnard has authored 8 papers that have received a total of 389 indexed citations.
This includes 6 papers in Marketing, 2 papers in Organizational Behavior and Human Resource Management and 2 papers in Tourism, Leisure and Hospitality Management. The topics of these papers are Consumer Market Behavior and Pricing (6 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Economic and Environmental Valuation (2 papers). Neil Barnard is often cited by papers focused on Consumer Market Behavior and Pricing (6 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Economic and Environmental Valuation (2 papers) and collaborates with scholars based in United Kingdom, Australia and United States. Neil Barnard's co-authors include A. S. C. Ehrenberg, T. P. Barwise, Kau Ah Keng, Mark Uncles and Steven B. Castleberry and has published in prestigious journals such as Journal of Marketing Research, International Journal of Research in Marketing and Journal of Marketing Management
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