Nizar Souiden

43 papers and 1.9k indexed citations i.

Nizar Souiden has authored 43 papers that have received a total of 1.9k indexed citations. This includes 27 papers in Marketing, 26 papers in Sociology and Political Science and 20 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (19 papers), Customer Service Quality and Loyalty (19 papers) and Digital Marketing and Social Media (16 papers). Nizar Souiden is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (19 papers), Customer Service Quality and Loyalty (19 papers) and Digital Marketing and Social Media (16 papers) and collaborates with scholars based in Canada, Tunisia and France. Nizar Souiden's co-authors include Riadh Ladhari, Walid Chaouali, Frank Pons, Norizan Mohd Kassim and Larry P. Pleshko and has published in prestigious journals such as European Journal of Marketing, Psychology and Marketing and Journal of Retailing and Consumer Services