Oliver Götz

3 papers and 424 indexed citations i.

Oliver Götz has authored 3 papers that have received a total of 424 indexed citations. This includes 2 papers in Marketing, 1 paper in Sociology and Political Science and 1 paper in Education. The topics of these papers are Innovative Teaching and Learning Methods (1 paper), Consumer Behavior in Brand Consumption and Identification (1 paper) and Online Learning and Analytics (1 paper). Oliver Götz is often cited by papers focused on Innovative Teaching and Learning Methods (1 paper), Consumer Behavior in Brand Consumption and Identification (1 paper) and Online Learning and Analytics (1 paper) and collaborates with scholars based in Germany, The Netherlands and France. Oliver Götz's co-authors include Ruth N. Bolton, Ko de Ruyter, Bradley Wilson, Hans Risselada and Andrew T. Stephen and has published in prestigious journals such as Journal of Service Research and International Journal of Sports Marketing and Sponsorship