Oliver J. Rutz

17 papers and 1.2k indexed citations i.

About

Oliver J. Rutz has authored 17 papers that have received a total of 1.2k indexed citations. This includes 15 papers in Marketing, 9 papers in Management Science and Operations Research and 5 papers in Sociology and Political Science. The topics of these papers are Consumer Market Behavior and Pricing (14 papers), Innovation Diffusion and Forecasting (7 papers) and Digital Platforms and Economics (5 papers). Oliver J. Rutz is often cited by papers focused on Consumer Market Behavior and Pricing (14 papers), Innovation Diffusion and Forecasting (7 papers) and Digital Platforms and Economics (5 papers) and collaborates with scholars based in United States, Türkiye and France. Oliver J. Rutz's co-authors include Randolph E. Bucklin, Garrett P. Sonnier, Michael Trusov, Koen Pauwels and Ashwin Aravindakshan and has published in prestigious journals such as Journal of Marketing Research, Journal of the Academy of Marketing Science and Marketing Science

In The Last Decade

Rankless by CCL
2025