Piotr Tarka

43 papers and 465 indexed citations i.

Piotr Tarka has authored 43 papers that have received a total of 465 indexed citations. This includes 23 papers in Marketing, 14 papers in Strategy and Management and 11 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (15 papers), Consumer Retail Behavior Studies (11 papers) and Customer Service Quality and Loyalty (10 papers). Piotr Tarka is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (15 papers), Consumer Retail Behavior Studies (11 papers) and Customer Service Quality and Loyalty (10 papers) and collaborates with scholars based in Poland and United States. Piotr Tarka's co-authors include Richard J. Harnish, Monika Kukar‐Kinney, Barbara Jankowska, Rajan Nataraajan and Marian Gorynia and has published in prestigious journals such as Psychology and Marketing, Journal of Retailing and Consumer Services and International Business Review