P.K. Kannan

87 papers and 6.6k indexed citations i.

P.K. Kannan has authored 87 papers that have received a total of 6.6k indexed citations. This includes 64 papers in Marketing, 24 papers in Strategy and Management and 22 papers in Sociology and Political Science. The topics of these papers are Consumer Market Behavior and Pricing (45 papers), Digital Platforms and Economics (19 papers) and Consumer Retail Behavior Studies (19 papers). P.K. Kannan is often cited by papers focused on Consumer Market Behavior and Pricing (45 papers), Digital Platforms and Economics (19 papers) and Consumer Retail Behavior Studies (19 papers) and collaborates with scholars based in United States, The Netherlands and Germany. P.K. Kannan's co-authors include Shapour Azarm, Peter C. Verhoef, Brian T. Ratchford, Lan Luo and H. Alice Li and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Marketing Research