Raghunath Singh Rao

About

Raghunath Singh Rao has authored 14 papers that have received a total of 489 indexed citations. This includes 9 papers in Marketing, 6 papers in Economics and Econometrics and 5 papers in General Decision Sciences. The topics of these papers are Consumer Market Behavior and Pricing (7 papers), Decision-Making and Behavioral Economics (5 papers) and Digital Platforms and Economics (3 papers). Raghunath Singh Rao is often cited by papers focused on Consumer Market Behavior and Pricing (7 papers), Decision-Making and Behavioral Economics (5 papers) and Digital Platforms and Economics (3 papers) and collaborates with scholars based in United States, United Kingdom and Saudi Arabia. Raghunath Singh Rao's co-authors include George John, Jaideep Prabhu, Rajesh Chandy, Om Narasimhan and William Hedgcock and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Marketing Research.

In The Last Decade

Explore authors with similar magnitude of impact

Breakdown of academic impact, for papers by Thorsten Kolb Breakdown of academic impact, for papers by Dennis M. Oakley Breakdown of academic impact, for papers by HENK DODDEMA Breakdown of academic impact, for papers by S. Gambihler Breakdown of academic impact, for papers by Heather Moorhouse Breakdown of academic impact, for papers by Steve D. Hollon Breakdown of academic impact, for papers by A. J. Carrasquillo Breakdown of academic impact, for papers by Mathias Pasche