Rahul Govind

30 papers and 635 indexed citations i.

Rahul Govind has authored 30 papers that have received a total of 635 indexed citations. This includes 12 papers in Marketing, 8 papers in Economics and Econometrics and 6 papers in Sociology and Political Science. The topics of these papers are Consumer Retail Behavior Studies (7 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Environmental Sustainability in Business (3 papers). Rahul Govind is often cited by papers focused on Consumer Retail Behavior Studies (7 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Environmental Sustainability in Business (3 papers) and collaborates with scholars based in Australia, United States and India. Rahul Govind's co-authors include Wenbin Sun, Vikas Mittal, Nitika Garg, Gavin Northey and Wagner A. Kamakura and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Marketing Research