Rambabu Lavuri
About
Rambabu Lavuri has authored 36 papers that have received a total of 421 indexed citations.
This includes 29 papers in Marketing, 11 papers in Sociology and Political Science and 10 papers in Management, Monitoring, Policy and Law. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (20 papers), Environmental Sustainability in Business (14 papers) and Consumer Retail Behavior Studies (13 papers). Rambabu Lavuri is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (20 papers), Environmental Sustainability in Business (14 papers) and Consumer Retail Behavior Studies (13 papers) and collaborates with scholars based in India, Vietnam and Australia. Rambabu Lavuri's co-authors include Umair Akram, Jaspreet Kaur, Ratri Parida, Park Thaichon and Oksana Grebinevych and has published in prestigious journals such as Journal of Cleaner Production, Journal of Environmental Management and Sustainability
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