Randall L. Rose
About
Randall L. Rose has authored 42 papers that have received a total of 4.2k indexed citations.
This includes 27 papers in Marketing, 18 papers in Sociology and Political Science and 7 papers in Applied Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (21 papers), Digital Marketing and Social Media (8 papers) and Social and Intergroup Psychology (7 papers). Randall L. Rose is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (21 papers), Digital Marketing and Social Media (8 papers) and Social and Intergroup Psychology (7 papers) and collaborates with scholars based in United States, Australia and New Zealand. Randall L. Rose's co-authors include Kenneth C. Manning, Paul W. Miniard, William O. Bearden, Michael J. Barone and Sunil Bhatla and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research
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