Robert A. Opoku

39 papers and 965 indexed citations i.

About

Robert A. Opoku is a scholar working on Marketing, Strategy and Management and Sociology and Political Science. According to data from OpenAlex, Robert A. Opoku has authored 39 papers receiving a total of 965 indexed citations (citations by other indexed papers that have themselves been cited), including 17 papers in Marketing, 15 papers in Strategy and Management and 10 papers in Sociology and Political Science. Recurrent topics in Robert A. Opoku’s work include Consumer Behavior in Brand Consumption and Identification (15 papers), Marketing and Advertising Strategies (8 papers) and Digital Marketing and Social Media (6 papers). Robert A. Opoku is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (15 papers), Marketing and Advertising Strategies (8 papers) and Digital Marketing and Social Media (6 papers). Robert A. Opoku collaborates with scholars based in Saudi Arabia, United States and United Kingdom. Robert A. Opoku's co-authors include Samuel Adomako, Magnus Hultman, Leyland Pitt, Russell Abratt and Kwabena Frimpong and has published in prestigious journals such as Journal of Business Research, Tourism Management and Industrial Marketing Management.

In The Last Decade

Fields of papers citing papers by Robert A. Opoku

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Robert A. Opoku. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Robert A. Opoku may publish in the future.

Countries citing papers authored by Robert A. Opoku

Since Specialization
Citations

This map shows the geographic impact of Robert A. Opoku's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Robert A. Opoku with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Robert A. Opoku more than expected).

Rankless by CCL
2025