Robert T. Green
About
Robert T. Green has authored 55 papers that have received a total of 2.1k indexed citations.
This includes 17 papers in Marketing, 10 papers in Strategy and Management and 9 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (16 papers), Customer Service Quality and Loyalty (6 papers) and Global trade and economics (5 papers). Robert T. Green is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (16 papers), Customer Service Quality and Loyalty (6 papers) and Global trade and economics (5 papers) and collaborates with scholars based in United States, Thailand and United Kingdom. Robert T. Green's co-authors include Isabella C. M. Cunningham, Jonathan D. Todd, Éric Langeard, Bronislaw J. Verhage and Andrew Johnston and has published in prestigious journals such as PLoS ONE, Journal of Marketing and Journal of Marketing Research
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