Éric Langeard
About
Éric Langeard has authored 16 papers that have received a total of 608 indexed citations.
This includes 4 papers in Strategy and Management, 4 papers in Marketing and 3 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Service and Product Innovation (3 papers), Business Strategy and Innovation (3 papers) and Customer Service Quality and Loyalty (3 papers). Éric Langeard is often cited by papers focused on Service and Product Innovation (3 papers), Business Strategy and Innovation (3 papers) and Customer Service Quality and Loyalty (3 papers) and collaborates with scholars based in France and United States. Éric Langeard's co-authors include Robert T. Green, Pierre Eiglier, John Bateson, Christopher Lovelock and Robert F. Young and has published in prestigious journals such as Journal of Marketing, Strategic Management Journal and Journal of Marketing Research
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