Ronald C. Goodstein
About
Ronald C. Goodstein has authored 29 papers that have received a total of 2.5k indexed citations.
This includes 21 papers in Marketing, 5 papers in Organizational Behavior and Human Resource Management and 4 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (13 papers), Consumer Market Behavior and Pricing (11 papers) and Consumer Retail Behavior Studies (6 papers). Ronald C. Goodstein is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (13 papers), Consumer Market Behavior and Pricing (11 papers) and Consumer Retail Behavior Studies (6 papers) and collaborates with scholars based in United States, Chile and United Kingdom. Ronald C. Goodstein's co-authors include Dhruv Grewal, Sandra Milberg, Leonardo D. Epstein, Andres Cúneo and Anthony D. Miyazaki and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.
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