Sabine Kuester
About
Sabine Kuester has authored 26 papers that have received a total of 676 indexed citations.
This includes 11 papers in Strategy and Management, 11 papers in Management Science and Operations Research and 8 papers in Marketing. The topics of these papers are Innovation Diffusion and Forecasting (11 papers), Innovation and Knowledge Management (9 papers) and Digital Marketing and Social Media (5 papers). Sabine Kuester is often cited by papers focused on Innovation Diffusion and Forecasting (11 papers), Innovation and Knowledge Management (9 papers) and Digital Marketing and Social Media (5 papers) and collaborates with scholars based in Germany, United States and India. Sabine Kuester's co-authors include Monika C. Schuhmacher, Christian Homburg, Thomas S. Robertson, Elisa Montaguti and G. Shainesh and has published in prestigious journals such as Journal of Marketing, Journal of Cleaner Production and Journal of Business Research
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