Sascha Langner
About
Sascha Langner has authored 9 papers that have received a total of 209 indexed citations.
This includes 6 papers in Sociology and Political Science, 6 papers in Marketing and 2 papers in Gender Studies. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (3 papers) and Social and Intergroup Psychology (2 papers). Sascha Langner is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (3 papers) and Social and Intergroup Psychology (2 papers) and collaborates with scholars based in Germany. Sascha Langner's co-authors include Klaus–Peter Wiedmann, Nadine Hennigs, Steffen Schmidt, Thomas Kilian and Carsten Müller‐Tidow and has published in prestigious journals such as Cancers, Journal of Consumer Marketing and International Journal of Sports Marketing and Sponsorship.
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