Shweta Pandey
About
Shweta Pandey has authored 18 papers that have received a total of 241 indexed citations.
This includes 11 papers in Marketing, 10 papers in Sociology and Political Science and 9 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (10 papers), Technology Adoption and User Behaviour (9 papers) and Consumer Retail Behavior Studies (8 papers). Shweta Pandey is often cited by papers focused on Digital Marketing and Social Media (10 papers), Technology Adoption and User Behaviour (9 papers) and Consumer Retail Behavior Studies (8 papers) and collaborates with scholars based in India, Philippines and Taiwan. Shweta Pandey's co-authors include Deepak Chawla, Neeraj Pandey and Umashankar Venkatesh and has published in prestigious journals such as Journal of Retailing and Consumer Services, Journal of Consumer Marketing and British Food Journal
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