Sindy Chapa
About
Sindy Chapa has authored 17 papers that have received a total of 236 indexed citations.
This includes 12 papers in Marketing, 7 papers in Sociology and Political Science and 4 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (11 papers), Digital Marketing and Social Media (5 papers) and Cultural Differences and Values (4 papers). Sindy Chapa is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (11 papers), Digital Marketing and Social Media (5 papers) and Cultural Differences and Values (4 papers) and collaborates with scholars based in United States, Latvia and France. Sindy Chapa's co-authors include Michael S. Minor, Monica D. Hernandez, Elyria Kemp, Enrique Becerra and Steven W. Kopp and has published in prestigious journals such as Frontiers in Psychology, Journal of Consumer Marketing and International Journal of Advertising
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