Somjit Barat

13 papers and 181 indexed citations i.

Somjit Barat has authored 13 papers that have received a total of 181 indexed citations. This includes 3 papers in Marketing, 2 papers in Sociology and Political Science and 2 papers in Education. The topics of these papers are Consumer Retail Behavior Studies (3 papers), Consumer Market Behavior and Pricing (2 papers) and South Asian Cinema and Culture (2 papers). Somjit Barat is often cited by papers focused on Consumer Retail Behavior Studies (3 papers), Consumer Market Behavior and Pricing (2 papers) and South Asian Cinema and Culture (2 papers) and collaborates with scholars based in United States. Somjit Barat's co-authors include Audhesh K. Paswan, Gopala Ganesh, John E. Spillan, Gary R. Holmes and Hanafiah Harvey and has published in prestigious journals such as Journal of Retailing and Consumer Services, Journal of Consumer Marketing and Journal of Product & Brand Management