Soyeon Kim
About
Soyeon Kim has authored 42 papers that have received a total of 573 indexed citations.
This includes 17 papers in Sociology and Political Science, 9 papers in Organizational Behavior and Human Resource Management and 9 papers in Marketing. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (6 papers) and Gender Diversity and Inequality (5 papers). Soyeon Kim is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (6 papers) and Gender Diversity and Inequality (5 papers) and collaborates with scholars based in South Korea, United States and Japan. Soyeon Kim's co-authors include Abd. Rahman Abdul Rahim, Xinran Lehto, Jay Kandampully, Mi‐Ran Kim and Jae‐Eun Chung and has published in prestigious journals such as Computers in Human Behavior, Personality and Social Psychology Bulletin and Sensors
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