Susan M. Keaveney

22 papers and 3.5k indexed citations i.

Susan M. Keaveney has authored 22 papers that have received a total of 3.5k indexed citations. This includes 16 papers in Marketing, 14 papers in Organizational Behavior and Human Resource Management and 6 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (13 papers), Consumer Behavior in Brand Consumption and Identification (11 papers) and Consumer Retail Behavior Studies (6 papers). Susan M. Keaveney is often cited by papers focused on Customer Service Quality and Loyalty (13 papers), Consumer Behavior in Brand Consumption and Identification (11 papers) and Consumer Retail Behavior Studies (6 papers) and collaborates with scholars based in United States, Switzerland and Germany. Susan M. Keaveney's co-authors include Kenneth A. Hunt, Madhavan Parthasarathy, Andreas Herrmann, Marlene A. Smith and Jan R. Landwehr and has published in prestigious journals such as Journal of Marketing, Journal of Business Research and Journal of the Academy of Marketing Science