Tor W. Andreassen

56 papers and 4.6k indexed citations i.

About

Tor W. Andreassen has authored 56 papers that have received a total of 4.6k indexed citations. This includes 39 papers in Organizational Behavior and Human Resource Management, 38 papers in Marketing and 25 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (37 papers), Digital Marketing and Social Media (20 papers) and Consumer Retail Behavior Studies (17 papers). Tor W. Andreassen is often cited by papers focused on Customer Service Quality and Loyalty (37 papers), Digital Marketing and Social Media (20 papers) and Consumer Retail Behavior Studies (17 papers) and collaborates with scholars based in Norway, United States and Belgium. Tor W. Andreassen's co-authors include Timothy L. Keiningham, Bruce Cooil, Line Lervik-Olsen, Lerzan Aksoy and Linda D. Hollebeek and has published in prestigious journals such as PLoS ONE, Journal of Marketing and Journal of Business Research

In The Last Decade

Rankless by CCL
2025