Traci H. Freling

15 papers and 1.1k indexed citations i.

Traci H. Freling has authored 15 papers that have received a total of 1.1k indexed citations. This includes 12 papers in Marketing, 10 papers in Sociology and Political Science and 3 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (12 papers), Digital Marketing and Social Media (7 papers) and Cultural Differences and Values (3 papers). Traci H. Freling is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (12 papers), Digital Marketing and Social Media (7 papers) and Cultural Differences and Values (3 papers) and collaborates with scholars based in United States, Canada and Lebanon. Traci H. Freling's co-authors include Zhiyong Yang, David H. Henard, Ritesh Saini, Jody L. Crosno and Leslie Vincent and has published in prestigious journals such as Journal of Business Research, Journal of the Academy of Marketing Science and Organizational Behavior and Human Decision Processes