V. Srinivasan
About
V. Srinivasan has authored 110 papers that have received a total of 10.8k indexed citations.
This includes 42 papers in Marketing, 39 papers in Economics and Econometrics and 24 papers in Management Science and Operations Research. The topics of these papers are Consumer Market Behavior and Pricing (40 papers), Economic and Environmental Valuation (22 papers) and Optimization and Mathematical Programming (15 papers). V. Srinivasan is often cited by papers focused on Consumer Market Behavior and Pricing (40 papers), Economic and Environmental Valuation (22 papers) and Optimization and Mathematical Programming (15 papers) and collaborates with scholars based in United States, China and Malaysia. V. Srinivasan's co-authors include Gerald L. Thompson, Allan D. Shocker, Rajiv Grover, Randolph E. Bucklin and Guangyu Li and has published in prestigious journals such as Environmental Science & Technology, Journal of Marketing and Journal of Applied Psychology
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