William C. Gaidis

9 papers and 590 indexed citations i.

William C. Gaidis has authored 9 papers that have received a total of 590 indexed citations. This includes 3 papers in Marketing, 3 papers in Management of Technology and Innovation and 2 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (3 papers), Management and Marketing Education (3 papers) and Ethics in Business and Education (2 papers). William C. Gaidis is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (3 papers), Management and Marketing Education (3 papers) and Ethics in Business and Education (2 papers) and collaborates with scholars based in United States and Egypt. William C. Gaidis's co-authors include J. Craig Andrews, Michael Rothschild, Craig A. Kelley, Steven Lysonski and James Ward and has published in prestigious journals such as Journal of Marketing, Journal of Business Ethics and Journal of Consumer Marketing