Yuri Seo
About
Yuri Seo has authored 59 papers that have received a total of 2.0k indexed citations.
This includes 35 papers in Marketing, 31 papers in Sociology and Political Science and 11 papers in Literature and Literary Theory. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (28 papers), Digital Marketing and Social Media (19 papers) and Media Influence and Health (11 papers). Yuri Seo is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (28 papers), Digital Marketing and Social Media (19 papers) and Media Influence and Health (11 papers) and collaborates with scholars based in New Zealand, Australia and South Korea. Yuri Seo's co-authors include Felix Septianto, Margo Buchanan‐Oliver, Jungkeun Kim, Eunju Ko and Yung Kyun Choi and has published in prestigious journals such as Journal of Consumer Research, Journal of Business Research and International Journal of Molecular Sciences
In The Last Decade
Explore authors with similar magnitude of impact
Top fields papers by F. Pons‐Romero are about Top journals papers by Kim M. O’Sullivan are published in Top fields papers by Donald R. Ronning are about Top countries impacted by papers by L. Lebbe Top fields papers by P. Fröbrich are about Top journals papers by Andreas Traweger are published in Top journals papers by Aletta Ann Frazier are published in Top countries impacted by papers by Gudrun Meinhardt