Alan J. Resnik
About
Alan J. Resnik has authored 9 papers that have received a total of 734 indexed citations.
This includes 5 papers in Marketing, 2 papers in Sociology and Political Science and 1 paper in Education. The topics of these papers are Securities Regulation and Market Practices (2 papers), Media Influence and Politics (1 paper) and Consumer Behavior in Brand Consumption and Identification (1 paper). Alan J. Resnik is often cited by papers focused on Securities Regulation and Market Practices (2 papers), Media Influence and Politics (1 paper) and Consumer Behavior in Brand Consumption and Identification (1 paper) and collaborates with scholars based in United States. Alan J. Resnik's co-authors include Bruce L. Stern, Robert R. Harmon, J. Barry Mason and Robert B. Cialdini and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and California Management Review
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