Alastair Tombs
About
Alastair Tombs has authored 16 papers that have received a total of 642 indexed citations.
This includes 12 papers in Organizational Behavior and Human Resource Management, 10 papers in Sociology and Political Science and 7 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (12 papers), Psychology of Social Influence (8 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers). Alastair Tombs is often cited by papers focused on Customer Service Quality and Loyalty (12 papers), Psychology of Social Influence (8 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers) and collaborates with scholars based in Australia, New Zealand and Sweden. Alastair Tombs's co-authors include Rebekah Russell‐Bennett, Sally Rao Hill, Janet R. McColl‐Kennedy, Jörg Finsterwalder and Nicole Hartley and has published in prestigious journals such as Journal of Business Research, European Journal of Marketing and Psychology and Marketing
In The Last Decade
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