Alexis Mavrommatis

11 papers and 297 indexed citations i.

Alexis Mavrommatis has authored 11 papers that have received a total of 297 indexed citations. This includes 5 papers in Management Information Systems, 4 papers in Artificial Intelligence and 4 papers in Marketing. The topics of these papers are Digital Marketing and Social Media (3 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Outsourcing and Supply Chain Management (2 papers). Alexis Mavrommatis is often cited by papers focused on Digital Marketing and Social Media (3 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Outsourcing and Supply Chain Management (2 papers) and collaborates with scholars based in Spain, United States and Australia. Alexis Mavrommatis's co-authors include Sean Sands, Colin Campbell, Carla Ferraro, Hsiu‐Yuan Tsao and Paraskevas C. Argouslidis and has published in prestigious journals such as Journal of the Academy of Marketing Science, Industrial Marketing Management and European Journal of Marketing.