Amna Kirmani

36 papers and 5.6k indexed citations i.

About

Amna Kirmani has authored 36 papers that have received a total of 5.6k indexed citations. This includes 27 papers in Marketing, 18 papers in Sociology and Political Science and 9 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (25 papers), Digital Marketing and Social Media (11 papers) and Consumer Market Behavior and Pricing (9 papers). Amna Kirmani is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (25 papers), Digital Marketing and Social Media (11 papers) and Consumer Market Behavior and Pricing (9 papers) and collaborates with scholars based in United States, The Netherlands and Australia. Amna Kirmani's co-authors include Margaret C. Campbell, Rosellina Ferraro, Peeter W.J. Verlegh, Marieke L. Fransen and Sheri Bridges and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research

In The Last Decade

Rankless by CCL
2025